Challenge
Analysts struggled to adopt the AI-powered tool because its complexity made it hard to integrate to daily routines. By designing new features that simplified the technical functions into intuitive interactions, I opened the product to a wider audience, lowering barriers to adoption and boosting user trust.
Results
Greater adoption across the business — Lowered adoption barriers for non-technical users, reducing training needs and encouraging more scalability
Building more trust with users — Empowered analysts to incorporate the tool into their daily workflows confidently, making the tool approachable and dependable.
My role
Sole designer collaborating with the Lead & Junior Developers, with input from VP. I owned the end-to-end design process of the new features in conjunction with feedback from the Design Manager through reviews.
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